CONSULTING SERVICES

Marketing Strategy Consulting for Sports, Wellness, Health, Fitness & Lifestyle Brands

 

Marketing Strategy Consulting

For Sports, Fitness & Lifestyle Brands Ready to Scale

Former CMO with $200M+ revenue track record helping companies accelerate growth through AI-powered marketing strategies and international expansion.

WHAT MAKES ME DIFFERENT

AI Marketing Pioneer
First fitness industry executive to implement GAIO (Generative AI Optimization), reducing marketing time-to-market by 40% while improving ROI by 300%.

Proven Scale Experience
Built businesses from $800K to $60M+ across Wilson, IRONMAN, Technogym, and World Gym International.

Global Market Expertise
Successfully launched brands in 15+ countries with trilingual capabilities and deep cultural intelligence.

Sports Industry Insider
Former professional athlete with authentic connections to sports culture and consumer psychology.

CONSULTING SERVICES

🚀 GROWTH ACCELERATION (3-6 months)

For companies doing $5M-$50M revenue

What You Get:

  • Complete marketing strategy audit and competitive analysis

  • AI-powered campaign optimization and automation setup

  • International expansion roadmap with priority market identification

  • Team training on advanced marketing technologies

Recent Results:

  • 35% franchise sales increase (World Gym)

  • $10M+ revenue growth during COVID pivot (Technogym)

  • 300% campaign ROI improvement through AI implementation

Investment: $25K-$50K depending on scope

🎯 BRAND TRANSFORMATION (6-12 months)

For established brands needing repositioning

What You Get:

  • Complete brand strategy overhaul and messaging framework

  • Digital transformation roadmap and technology stack optimization

  • Content strategy and creative direction for omnichannel campaigns

  • Go-to-market strategy for new product/service launches

Past Transformations:

  • Wilson Tennis: 913% digital reach increase, $40M+ revenue growth

  • Power Plate: $60M+ revenue from 7 Series repositioning

  • IRONMAN University: $5M new revenue stream in 18 months

Investment: $50K-$100K depending on complexity

💡 AI MARKETING IMPLEMENTATION (30-90 days)

For forward-thinking marketing teams

What You Get:

  • Custom AI workflow optimization for your marketing stack

  • Team training on 15+ AI tools and platforms

  • Automated campaign setup and performance monitoring

  • ROI tracking and continuous optimization protocols

Typical Results:

  • 40% reduction in content creation time

  • 300% improvement in campaign performance

  • 65% increase in lead quality and conversion rates

Investment: $15K-$30K for full implementation

🌍 INTERNATIONAL EXPANSION (4-8 months)

For US brands ready to scale globally

What You Get:

  • Market entry strategy for priority international markets

  • Cultural adaptation framework and localization strategy

  • Partnership development and distribution channel setup

  • Regulatory compliance and operational setup guidance

Success Stories:

  • Launched brands across Europe, LATAM, and APAC

  • Achieved 55% above-forecast performance in competitive markets

  • Built sustainable international revenue streams generating $40M+

Investment: $35K-$75K per market entry

HOW WE WORK TOGETHER

PHASE 1: DISCOVERY (Week 1-2)

  • Strategic assessment and opportunity identification

  • Competitive landscape analysis

  • Team capabilities audit

  • Custom roadmap development

PHASE 2: STRATEGY (Week 3-4)

  • Detailed strategy presentation and approval

  • Implementation timeline and milestone setup

  • Team training and capability building

  • Technology stack optimization

PHASE 3: EXECUTION (Month 2+)

  • Campaign launch and optimization

  • Performance monitoring and adjustment

  • Team coaching and skill development

  • Results tracking and reporting

PHASE 4: SCALE (Ongoing)

  • Expansion into additional markets/channels

  • Advanced optimization and automation

  • Long-term strategic partnership

  • Continuous improvement processes

CLIENT SUCCESS STORIES

"Tom's AI marketing strategies increased our campaign ROI by 300% while cutting our time-to-market in half. His international expansion framework helped us successfully enter 4 new markets."
- Marketing Director, Premium Fitness Brand

"The brand transformation Tom led resulted in our best sales year ever - $40M above forecast. His sports industry expertise and global perspective were invaluable."
- CEO, Sports Equipment Company

"Tom built our SaaS platform from concept to $5M revenue in 18 months. His combination of strategic thinking and hands-on execution is rare."
- Founder, Sports Technology Startup

IDEAL CLIENTS

✅ Sports/Fitness/Wellness brands doing $5M-$100M revenue
✅ Companies ready for international expansion
✅ Brands needing digital/AI transformation
✅ Executive teams committed to growth investment
✅ Organizations with 3-12 month strategic timelines

READY TO ACCELERATE YOUR GROWTH?

NEXT STEPS:

1. STRATEGY DISCOVERY CALL (Free - 30 minutes) Book a no-obligation consultation to discuss your growth challenges and opportunities. SCHEDULE NOW

2. CUSTOM PROPOSAL (48-hour turnaround) Receive detailed project scope, timeline, and investment options tailored to your needs.

3. KICK-OFF MEETING (Week 1) Begin strategic assessment and team alignment for maximum impact.

Contact Information:

📧 dievart@gmail.com
📱 312-402-5791
🌐 www.tomdievart.com
💼 LinkedIn